A life changer!
After receiving an invitation to join Google+ in June 29, 2011 I've never looked back.
There was just something in this platform that swept me off my feet: I decided already in August that year that Google+ will somehow be the lode star of my new career. I saw this as an opportunity especially for the small entrepreneur without unlimited marketing budget to get the message out there...
I quit my job and started to study entrepreneurship, business and social media. Teaching myself how to use Google+ and different social media platforms. I'm an avid believer in life-long learning!
Usually I'm a bit shy in sharing references or testimonials in public, but this one is just too good to pass:
"Jaana Nyström was instrumental in the process of writing What the Plus! Google+ for the Rest of Us. Since then she has risen to the top of Google+ experts, and she continues to help the Google+ community with her informative posts and blog.
When Google+ matters, you couldn't be in better hands than Jaana's."
How I became the most followed Nobody in Finland
I started my own business in 2012 after 23 years in the travel trade: Coaching businesses and non-profits in social media and especially Google Plus. "How to market your business without money"!
Consistently NOT posting solely about my own topic but sharing a wide variety of interests with my Circleverse: I've also been helping a lot of people and dishing out my knowledge for free since the beginning: I blog, manage my own business Pages and communities in two languages.
+Gplus Expertise in English and +Gplussa in Finnish are my main Pages, but as a hobby I also curate news and articles to +Finland Explorer and +Travel Pro Tips.
One of my clients for whom I cover the social media is a Finnish non-profit +Outward Bound Finland: Not just on Google+ but also on Twitter, Facebook and Pinterest. I train the staff and help them with the photos, website & blog, giving tips for marketing and strategies. Since I started managing the account in April 2013, the visitor count to the website has tripled and their courses sell better than ever.
Everyday I also answer Google+ related questions in several languages in my communities, as well as working as a Google-approved Top Contributor in the official Google+ Help community, reporting bugs and helping plan a better Gplus with suggestions and listening to the "man in the street" or the user.
Curating Google and Google+ topics, sharing good articles and my own posts to help people learn more is a passion.
How is it possible to manage all this on my own?
People frequently ask me how can I manage between the volunteer Google+ help work, my business and managing the social media field for my clients:
Using the Bufferapp for scheduling and sharing around the Interwebz has made all this possible for me. Whenever I come across a good article I immediately buffer it to be shared later, in one or more of the twelve accounts inside my +Buffer .
+Scoop.it is a fantastic platform too, even though the follower count is nowhere near my Google+ profile or even my Pages, but for many Twitter users it seems to be the best sharing option.
+RebelMouse and +Paper.li are great for sharing, the Mouse I perhaps like better because I can get my Google+ posts among my other social media messages, all in one place.
The most important point in my rise to the half-a-million club on Google+ has always been not faking it: Being myself, creating original content and also sharing posts from other good sources. Just doing my "thang", sharing stuff that interests me.
I've been lucky too, being a couple of times in the Google+ suggested users list has helped me along enormously and hopefully has made it possible for more G+ newcomers or Goobies to get their hands on my free advice and tutorials.
I have some big news!
I have entered a partnership with another European Google+ Top Contributor: +Carol Dodsley.
Many of my followers have been asking for more inside knowledge, coaching and training, now this is the perfect opportunity to pick our brains! :-)
Very soon the entrepreneurs, solopreneurs, bloggers, small and medium businesses and even brands out there who wish to learn how to properly utilize Google+, will be able to access an exclusive Members site and community.
What's in it for you?
Google+ and Your Business training and coaching with lots of social media tips and tools thrown in, based on our long experience in the business world and also on Google+. There will be no jargon or bullshit bingo: Just professional advice and tutorials to help you make your business more visible.
Follow this Page for the launch information: +GPlus Professionals
About curators and content:
You're reading this article thanks to +Martin W. Smith and his post on Google+:
Do your thing and they will come, even if you have a double vowel and an umlaut to your name.
Would you like to add something?
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